“Fat Americans” – that’s how we’re referred to in other countries. Look at the facts: Americans keep getting fatter; no other country comes out with more diets, diet programs and dieting aids; and the dieting industry is making tons of money. Does this sound right? Who is benefiting here? It doesn’t seem to be the consumers. If diets work, why are Americans continuing to get fatter each year? Why are our children fatter than ever before?
Perhaps it’s time for consumers to get smarter about choosing what or who they are going to believe when it comes to how to get lean and fit. What we’ve been doing is just not working folks. What the dieting industry is selling isn’t working. It’s time to stop depending on the dieting industry to tell us what we should do since we aren’t getting what you want from them.
This is the reason I wrote my book, Mind Over Fat Matters: Conquering Psychological Barriers to Weight Management. I want people to be smarter consumers. Yes, I do want people to be healthy, lean and fit, but I also want them to learn what works and doesn’t work. The first step, however, is to face up and admit to yourself, and to the dieting industry, that if it hasn’t worked after so many years, you are going to have to let go of it. Let go of attempts that haven’t ever worked. It’s time to find another way – maybe it won’t sound like the panaceas the dieting industry has been selling, but maybe if it sounds like the panaceas that the dieting industry is selling, that’s the indication that it’s not going to work. The “Fat American” needs to be a thing of the past.
